Case Study

Growth of Dental Practice with a Modest Marketing Budget

Growth of Dental Practice with a Modest Marketing Budget

Pages 9 Pages

Dr. Shearer, a dentist who purchased a practice in 2011, faced challenges in growing his business, especially with limited marketing knowledge and a modest budget. Partnering with New Patients Inc. (NPI), he implemented a phased marketing plan that included building a website, targeted mailers, SEO, call tracking, and online reputation management. Over eight years, this strategy led to 100% growth in his practice’s size, staff, and revenues. Dr. Shearer’s success highlights the importance of steady, budget-conscious marketing efforts, focusing on quality patient acquisition through effective delegation and strategic planning. His collaboration with NPI was key to this transformation.

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