Great Targeting And Produced Better Acquisition Results: Breast Cancer Care
Great Targeting And Produced Better Acquisition Results: Breast Cancer Care
4 PagesGREAT TARGETING AND CREATIVE PRODUCED BETTER ACQUISITION RESULTS: BREAST CANCER CARE2 Breast Cancer Care is a charity that helps 46,000 people diagnosed with breast cancer annually. Since the economic crisis there had been an 11% decrease in charitable giving. Competition was fiercer and charities were fighting over a smaller pot. Big cancer charities, with greater awareness, didn’t suffer so badly, but others were often left deploying
