Case Study | Rich’s Burgers-N-Grub Nine years ago, veteran restaurateur Rich Shellene ditched his management gig at a corporate restaurant chain and founded Rich’s Burgers-N-Grub in Salt Lake City. With the goal of offering “insanely good” burgers, the restaurant’s 32 hand- crafted selections are prepared with fresh, quality ingredients on artisan buns made from scratch. Located in the busy downtown area, the restaurant does a bustling lunch business, serving up to 200 meals between noon and 1:30 daily. In 2015, Utah ranked as the best-performing state in the country for job growth and economic performance and Salt Lake City maintains one of the lowest unemployment rates in the U.S. That’s great for job seekers, but not so great for small independent restaurants looking for tal

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