Zendesk Inc. – 989 Market St. – San Francisco CA, 94103 – www.zendesk.com BRIGHTIDEA CUSTOMER STORY BRIGHTIDEA GREAT CUSTOMER SERVICE EXTENDS BEYOND THE SUPPORT TEAM CHALLENGE Brightidea believes that delivering customer service goes beyond the support team. Rather, it involves other internal teams–from sales to engineering–to deliver a great customer experience that in turn impacts business strategy and success. What they needed was a better shared space where support, sales and engineering can all easily organize, collaborate and share information. ZENDESK + INTEGRATIONS AS A SOLUTION For Brightidea, it was all about exposure to customer information in Zendesk no matter what team you are on: • Sales & Account Management: Zendesk connects sales and support teams so they have bett

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