Case Study

GIFT GUIDESTHAT CONVERT

GIFT GUIDESTHAT CONVERT

Pages 2 Pages

increase in creative output increase in conversions time saved 380% 300% 50% Case Study | Grocery GIFT GUIDES THAT CONVERT The Challenge Godiva’s ecommerce team aspires to deliver conversational and lifestyledriven digital experiences that engage their customers as a part of the Godiva brand experience. But with a small team, Godiva has been limited in their ability to create and launch experiential content with robust digital functionality. With a growing customer demand to learn more about Godiva’s heritage, product quality and production processes, as well as interactive content such as recipes and entertaining tips, Godiva struggled to launch this scope of digital content on a regular basis. Intending to further expand content in 2016, Godiva needed a scalable solution to gen

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