GERD Brand Uses Solutions At The Shelf Programs For Year-Over-Year Success In A Crowded Marketplace

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OBJECTIVES BACKGROUND SUMMARY PREMIUM LOCATION By using the pharmacy as a communication platform, a GERD product distinguished itself in this competitive market with an average $5.74 ROI over four years. Through direct association with OTC remedies, the brand was able to make a quick connection with consumers and achieve consistent increases in Rx volume. Maximize delivery of brand messaging to a highly targeted audience of heartburn sufferers wh

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Case Study

GERD Brand Uses Solutions At The Shelf Programs For Year-Over-Year Success In A Crowded Marketplace

GERD Brand Uses Solutions At The Shelf Programs For Year-Over-Year Success In A Crowded Marketplace

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