Just Worldwide used Medallia Video to deepen its understanding of patient journeys, growing related research by 10–20% year over year despite pandemic disruptions. The platform enabled fast, remote data collection through video diaries and mobile surveys, replacing traditional in-person methods. This led to more natural, longitudinal feedback and improved respondent comfort. With Medallia’s intuitive analytics and video tools, Just created impactful patient insight reels, especially valuable in rare disease research. The result was richer, more honest data that strengthened communication between researchers, clinicians, and patients globally.

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