G2 Crowd I love having Geckoboard on the walls because every time people walk by, they see a live heartbeat of performance and prioritize actions to drive growth. And thanks to that visibility, we can respond more quickly and more intelligently to anything that comes up. It’s such an easy way to focus your team using metrics. G2 Crowd is a business software ratings and reviews platform by and for real IT and business users. Users can browse peer reviews and select the best products, write reviews to share expertise as well as earn recognition and rewards as an expert. Challenge G2 Crowd was experiencing very rapid growth – doubling in size two years in a row – and this meant more segmentation, division into departments and staff having less of an overview of how they were doing day-to-day

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