Case Study
Freshdesk helps Decathlon achieve 82% customer satisfaction rating
Customer satisfaction 82% First Call Response Time 61 mins Resolution SLA 92% Freshdesk helps Decathlon achieve 82% customer satisfaction rating Vijoy Nair About Decathlon Decathlon, headquartered in France, is the world’s largest sports goods retailer. Decathlon opened its first store in India in 2009 to achieve their objective of making sport accessible to many. Today, there are more than 53 Decathlon stores in India offering sports products for beginners, intermediate and semi-professional sports enthusiasts. Goal (Challenge) Prior to implementing Freshdesk, Decathlon India’s user experience team was dependent on their email system to manage their customer and user requests/tickets. Decathlon is driven by the ideology of being a user-centric company. However, high reliance on email syst