Case Study
For every $1 spent on Intentional Direct Mail, The Audio Edge has earned $22
Intentional Direct Mail | ROI Study DIRECTMAIL INTENTIONAL TM The Audio Edge • Nederland, TX “What’s a good response rate percentage for Intentional Direct Mail campaigns?” It’s not any certain percentage of response that should be sought, but rather that a campaign brings in significantly more revenue than it costs. Currently sitting at 22:1, The Audio Edge experienced a powerful return on their advertising spend. For every $1 spent on Intentional Direct Mail, The Audio Edge has earned $22.