Case Study
Financial technology giant builds digital-first marketing experience on Sitecore
Whether a small business making paddleboards or a world-leading supermarket, finding products to make customer purchasing simple just got easier, faster, and more focused. FIS provides a portfolio of technology products and services that advance how the world pays, banks, and invests. A new digital-first marketing platform using Sitecore is improving how customers access content on its global, multi-language websites. FIS has 20,000 customers worldwide comprised of banking solutions, capital markets, and merchant services. It is a Fortune 500 and Standard & Poor’s company. The Challenge The financial services market is facing significant and threatening change. Loyalty is being eroded as customers become more digitally savvy, well-informed, and ready to change product or service a