Case Study
Event Tickets Center significantly boosts conversions with AMP
+ Serving nearly 1.5 million people since 2005, Orlando-based Event Tickets Center is a leading resale marketplace for professional and collegiate sports, concerts, and Broadway events. Most of the tickets they offer come from the secondary market, providing fans access to the best seats, even to sold-out games and shows. Solution CEO and Founder Adam M. Young explains that investing in a mobile-first, secure, and easy-to- use website is a core principle for Event Ticket Center’s business. As such, the company was an early adopter of AMP. “Preparation makes luck, he shares. “We wanted to make ourselves familiar with the framework because we felt it would ensure that our web presence would be user first in a mobile world.” Event Tickets Center began in-house development for AMP in Q1 o