Case Study
Event apps drive customer engagement
Digital creative agency uses Adobe Digital Publishing Suite to create custom iPad apps to engage, inform, and connect conference attendees The Adobe Digital Publishing Summit is the marquee gathering of companies on the leading edge of digital publishing. Senior-level publishing and marketing executives meet annually to share successes and best practices for engaging customers with apps for tablets and smartphones. To enhance the experience for attendees of its 2013 Digital Publishing Summit, Adobe asked JWT/Casa Miami to develop an interactive digital event application. To create the app, JWT/Casa Miami used Adobe Digital Publishing Suite, pushing the solution as far as it could go, and achieved tremendous results. A digital marketing and mobile technology agency, JWT/Casa Miami,