Case Study

Elmer’s Products

Elmer’s Products

Pages 2 Pages

Elmer’s Products CASE STUDY www.DataServ.com C008-0618 Executive Summary Elmer’s Products makes more than 200 adhesive items, including glues for wood, school, and all-purpose uses, as well as the number one instant adhesive in the United States, Instant Krazy Glue®. Besides its sticky business, Elmer's markets brands such as X-ACTO (knives), Bienfang (papers), ColorLoco (markers), GiddyUp (arts and crafts goods), and Scientific Explorer (educational kits). Products are sold by retailers worldwide and online. Business Challenge With global sales in the range of $350 million, Elmer’s is very sophisticated in its use of technology to stay ahead of its competition and keep up with its consumers. Having implemented SAP, the internationally popular enterprise resource pl

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