Case Study

Driving Innovation and Collaboration

Driving Innovation and Collaboration

Pages 3 Pages

Michelin leverages JDA Sales & Operations Planning to support organization-wide transformation Michelin is a leading tire manufacturer, headquartered in Clermont-Ferrand in the Auvergne region of France. The company is dedicated to sustainably improving the mobility of goods and people by manufacturing and marketing tires for every type of vehicle, including airplanes, automobiles, bicycles, motorcycles, earthmovers, off-road equipment and trucks. Michelin is present in more than 170 countries and operates 68 production plants in 17 different countries. In addition to the Michelin brand, the company owns a strong brand portfolio, including BFGoodrich, Kleber, Tigar, Riken, Kormoran, and the Uniroyal brand for the North American market, among others. At the center of Michelin’s s

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