Case Study: Downstream Oil and Gas Market Analysis Brief: In order to develop a robust market entry strategy for the Chinese downstream petroleum and gas market, our client wanted to develop an understanding of the market landscape so that they could identify and target the most promising segments of the downstream value chain. Emerging Strategy’s Solution: To develop a detailed understanding of the competitive landscape, the influence of government regulations and incentives on consumer demand, and the possibilities for partnerships and joint ventures, Emerging Strategy conducted over thirty in-depth interviews with executives and high-ranking employees at international and Chinese oil and gas companies, industry analysts, and experts from leading universities. The interviews provided val

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