Direct Mail Motivational Piece BX-897 DeVry University used the BX-897 (Movie/Action Box) as a motivational mailing piece to their 1,500 home based sales representatives. Their theme was “To Be a Star”. The representatives were given goals with target dates, classes and session deadlines. Boxes were screened with a special grey UV ink that allowed individual sales representatives to use the dry erase makers (included in the box) t

Join for free to read