Case Study

Design-driven technology product innovation for Quitch

Design-driven technology product innovation for Quitch

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hello2019@wearehuddle.com wearehuddle.com +61 3 8376 7575 HUDDLE CASE STUDIES 2019 • MELBOURNE, SYDNEY Design-driven ? technology product innovation for Quitch. Case study. Desired outcomes • Customer experience • New Value Creation • Service innovation Tools used • Journey Map: Used to understand the current user flow interactions of both customers and back-end service delivery staff. • Value-effort matrix: Prioritises user experience and user interface opportunities for solution design. • Rapid prototyping and user testing: Used for continuous feedback towards hi-fi prototype interface development. • Lean Kanban project management: Enables continuous work flow. “I want to be able to see which individuals are underperforming, and reach out to them.” —Interviewed te

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