DEMAND GEN CAMPAIGN

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Acunu was a big data company that built a real-time analytics platform on top of open source Cassandra. Their product was able to turn massive amounts of unstructured data into meaningful information that could be acted on in real-time. In late 2013, Acunu was acquired by Apple. Working directly with the Vice President of Marketing, Dai Clegg, DemandZEN set the first meeting between Acunu and the Apple executive key in initiating the acquisition

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DEMAND GEN CAMPAIGN

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