Case Study

Deloitte-Food-Labels

Deloitte-Food-Labels

Pages 1 Pages

www.crowdoscope.com hello@crowdoscope.com +44 (0)207 613 4608 Deloitte conducted research on behalf of a US government agency to explore consumer and retailer attitudes towards accessing food information. Deloitte is the biggest professional services network in the world by both number of employees and annual revenue. They provide services to over 244,400 professionals world- wide in financial advisory, consulting, tax, enterprise risk and audit. Research on Electronic Food Labels Crowdoscope’s approach yielded over 4,500 community-validated responses and 14,000 ratings from consumer and retailer audiences over the course of three weeks. These provided crucial insight on how shoppers access food information. The Brief The Outcome The Project Crowdoscope The project was comprised of th

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