Case Study

Delighting shoppers with in-store digital tools . . .

Delighting shoppers with in-store digital tools . . .

Pages 2 Pages

Who We W orked With A provider of personalized shopper engagement and analytics for retailers and brands. WhA t the C oMPANY Needed Our client wanted to move retail in-store shopping into the digital age. It needed help designing a mobile solution that captures shopping patterns and in-store behavior, including aisle-level product performance and the amount of time customers stayed in each aisle. The client was also looking for a way for brands and retailers to push targeted campaigns and personalized messages to shoppers—and to delight customers with a platform that improves their in-store experience. ho W We heLPed We devised a mobile solution with an app for customers that ensured their in- store engagement. What’s more, we applied an Indoor Positioning System (IPS) and Beacon tec

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