Case Study

DELHAIZE AMERICA GAINS INVALUABLE PARTNER FOR PRICE OPTIMIZATION JOURNEY

DELHAIZE AMERICA GAINS INVALUABLE PARTNER FOR PRICE OPTIMIZATION JOURNEY

Pages 3 Pages

Delhaize America, a leading grocery retailer with over 1,200 stores, partnered with Revionics to modernize and optimize its pricing strategy. Initially facing inefficiencies due to outdated manual processes and a lack of scalability, Delhaize America sought a transparent, user-friendly pricing solution. After evaluating vendors, Revionics stood out for its strong engagement and data-driven price optimization. The partnership quickly improved efficiency, strategic pricing, and markdown planning, with a focus on customer-centric pricing. Delhaize America has expanded its lifecycle pricing goals, seeing significant progress and productivity gains, and continues to explore new opportunities with Revionics.

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