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Daskochrezept.de Doubles Revenues After Key Placement Optimization from Outbrain

Daskochrezept.de Doubles Revenues After Key Placement Optimization from Outbrain

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BurdaVerlag is among Outbrain’s top premium partners and a subsidiary of Hubert Burda Media, one of the biggest publishers in Germany. BurdaVerlag is a key player in the German publishing space, with 155 magazines and about 100 digital media properties, including the cooking websites einfachbacken.de,daskochrezept.de and meine-familie-und-ich.de. After successfully implementing Outbrain’s solutions across those sites in 2020 and 2021, BurdaVerlag was ready to take the next step to optimize its monetization potential.

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