OUTBRAIN.COM/PT_BR | MARKETING-BR@OUTBRAIN.COM | @OUTBRAIN © 2021 Outbrain Inc. Outbrain is a registered trademark of Outbrain Inc. Bayer stands out as a global leader and innovator in the healthcare pharmaceuticals industry. Together with the Crane agency, the company launched the Freedom Comes from Within movement to encourage and promote conversation surrounding women’s health and sexuality. Through an all-digital campaign, Bayer sought to raise awareness about more modern and practical methods of contraception. Beyond activation on social media, search, and display, Bayer worked with Outbrain on a native advertising campaign to drive awareness about this movement on the open web. Overview The campaign focused on spreading the Freedom Comes from Within movement by driving t

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