Customer Spotlight: FWRD FRWD is no stranger to the obstacles facing Amazon Vendors: the digital consultancy helps develop and implement strategies for Vendors to increase their Amazon sales using the full portfolio of available paid advertising channels. As experts in the field with vast experience analysing Amazon data, FRWD’s faced a number of challenges in applying their expertise due to the extent of the manual input required for each client. Through working with Sellics and the Sellics PPC Manager Vendor, they discovered a complete one- stop-shop tool that would let them visually compare results before and after optimization and automate changes to their Sponsored Products campaigns. This breakthrough has saved them a huge workload—and transformed the way they work with AMS.

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