Creating a Digital Consumer-Engagement Experience to Drive Volume, Satisfaction, and Payments Customer Halifax Health Daytona Beach, Fla. Challenge Compete for consumers by creating an online, retail-like shopping experience Products Shop Book and PayTM Results • Capture volume by engaging consumers who are price-shopping online for healthcare services • Drive satisfaction and loyalty by improving the customer digital experience • Facilitate faster payments via convenient online options • Comply with price-transparency regulations Case Study Insight. Innovation. Transformation. Click or Scan to Watch the VideoHalifax Health 2 The Customer: Halifax Health has been a staple of the Daytona Beach, Florida, community since 1928, meeting the needs of residents and many out-of-state

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