www.taykey.com | info@taykey.com | @taykey Act On What’s Trending Taykey & CPG Brand A pet food brand enlists Taykey’s Trend Advertising to lift purchase consideration and favorability A major producer of pet food wanted to engage cat lovers and increase purchase consideration and favorability among the target audience of 18–54 year old women. THE CHALLENGE Purchase Consideration As a nation of cat lovers, there are endless options

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