Case Study
Corneliani Offers The Best In Italian Luxury With Kubix Link
CORNELIANI OFFERS THE BEST IN ITALIAN LUXURY WITH KUBIX LINK Customer Story Leading luxury menswear brand and manufacturer increases market share through effective master data management. W hen people think of Italian premium menswear, the name Corneliani immediately comes to mind. A luxury brand and manufacturer renowned for its well-cut suits and Italian know-how, Corneliani is an established household name with a loyal following. However, new e-commerce and fast-fashion players are saturating the marketplace today, shifting consumers’ attention away from the high-end to the low-cost and convenient. Instead of playing this never-ending game of catch-up, Corneliani decided to succeed on its own terms. They wanted to accelerate the entire design-to-production process t