Case Study Continental ranks among the top 5 automotive suppliers worldwide. As a supplier of brake systems, systems and components for powertrains and chassis, instrumentation, infotainment solutions, vehicle electronics, tires and technical elastomers, Continental contributes to enhanced driving safety and global climate protection. Continental is also a competent partner in networked automobile communication. Continental partnered with AdFalcon to promote its product in the market place by driving its video TVC among the respective target audience to drive brand recall and purchase intent. AdFalcon’s video solution “In-stream video” was the recommended video solution to meet the objective. ContinentalCase Study - Continental Campaign Objectives Duration Measurments Promote the con

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