Gail Gust, the Director of Marketing and Business Development at Comfort Systems USA Southwest, provided the information for this case study. She was looking for a tool or platform to accommodate a new company recognition and rewards program and found HR Cloud from a Google search. “We didn’t have any employee communication tool or platform for recognition and rewards,” says Gail. “We used emails and a texting tool, but the challenge was that we had no way to effectively issue recognition and rewards/gift cards.” Many companies attempt to handle communication, recognition and rewards through email. They find the process seldom generates the type of engagement they need, not to mention the ability to seamlessly deliver a gift card.

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