Code.org Generates 15 Million Online Participants in Five Days Testing with Optimizely amplified their cause and boosted visitor engagement Optimizely Code.org is a nonprofit dedicated to expanding participation in computer science education by making it part of the core curriculum in education. Code.org’s Founder Hadi Partovi is striving to ensure that every student in every school has the opportunity to learn to code. Since founding the nonprofit in 2013, Hadi has focused on website optimization as a method garnering support and engaging more teachers and students in Code.org’s campaigns. He hired Roxanne Emadi in September to run testing. The Hour of Code campaign aims to introduce millions of students across the country to computer science in just one hour. To say the campaign had a ph

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