Partnership rapidly generates $24.3 million in strategic growth CASE STUDY: LAKE CHARLES MEMORIAL HEALTH SYSTEM and MEMORIAL MEDICAL GROUP Challenge Lake Charles Memorial Health System’s positioTiller-Hewitt partnered with Lake Charles Memorial Health System and Memorial Medical Group to address over $100 million in service migration to competitors. They developed a strategic growth initiative focusing on improving patient access, driving volume, and increasing referrals. Their comprehensive approach unlocked latent capacity and removed access barriers. The initiative yielded $24.3 million in incremental net revenue in its first year, leveraging extensive data analysis, process improvements, and a data-driven physician liaison program to ensure sustainable growth.

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