SITUATION • There were instances of collisions, vehicle damage, and alleged negligence by former staff members. • The valet parking service received poor customer feedback. • There were not enough point of sale (POS) systems in the parking facility to meet demand. • The facility was improperly used and housed inconsistent/outdated signage. APPROACH • Assembled a safety committee to identify potential risks to customers, staff, and vehicles. • Introduced a robust on-boarding process, that included an extensive driving and safety program. • Installed cameras to monitor valet movement and vehicle drop-off points. • Created multi-tech tracking system to monitor staff, track vehicles, and produce thorough usage reports. • Implemented AmeriPark’s feedback call process for customer informatio

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