CeX, a global retailer of new and second-hand electronics, uses Coveo to deliver personalized visitor journeys that drive customer lifetime value. By leveraging AI-driven experiences such as back-in-stock alerts, personalized console-specific homepages, product recommendations, and social proof of trending items, CeX tailors every touchpoint across devices. Results included a 5.4% uplift in revenue per visitor and greater engagement through features like weekly trending lists. With 500+ stores worldwide and 10 domains, CeX continues to scale 1:1 personalization, focusing on consistent, relevant messaging to build loyalty and long-term growth.

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