Cellcom Case Study Cellcom reaches tangible results with Incentives Solutions Established in 1994, Cellcom Israel Ltd. is a leading Israeli cellular provider. Cellcom Israel provides its 3 million subscribers (as of December 31, 2011) with a broad range of value-added services including cellular and landline telephony, roaming services for tourists in Israel and subscribers, and additional services such as music, video, mobile oce etc., all deployed thanks to Cellcom Israel’s technologically advanced infrastructure. The Need for change Cellcom, Israel’s leading operator, embarked on a new two-fold strategic plan to increase sales and reduce operating expenses. Cellcom’s employee and partner incentive management system needed a comprehensive makeover, and Incentives Solutions was

Join for free to read