A leading B2B company in the UAE required lead generation for a well-known software company. The campaign targeted VP of IT, Head of IT, IT Managers, and IT Directors in sectors with revenue of $1M+ in the UAE. Challenges included a lack of accurate contacts and difficulty reaching decision-makers. The strategy involved database filtering, intensive telemarketing training, and cross-department alignment. The campaign delivered over 7,500 leads for Microsoft and Oracle, achieving a 700% growth and maintaining a 93% quality rate. Additionally, 2,250 leads were generated quarterly through email marketing. The results were highly praised by the Business Development Head.

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