Case Study: Conversion for a B2B Pharmaceutical Campaign

8 Pages

A B2B pharmaceutical campaign aimed at promoting new medical kits and webinars targeted decision-makers like C-suite executives and directors in the USA, Australia, and New Zealand. The campaign faced challenges like an outdated database and a lack of industry-specific prospects. Solutions included a lead generation strategy through LinkedIn, Google Ads, telemarketing, and email marketing, resulting in 500 leads quarterly. The client praised the service for providing relevant leads and opening new verticals they wouldn't have developed independently.

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Case Study: Conversion for a B2B Pharmaceutical Campaign

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