Case Study
Case Study: Developing an Analytics Strategy and Roadmap for Alex Lee
Case Study: Developing an Analytics Strategy and Roadmap for Alex Lee Company Profile Alex Lee Inc. food distribution and retail services company has over 600 retail food stores, and two merchant companies: a wholesale grocery distributor with more than 1500 employees, and a grocery retailer with over 100 stores. Business Situation and Solution Alex Lee Inc. was growing extremely rapidly, which forced them to increase their focus on the use of analytics to drive decision making. Led by their CIO, the company launched an initiative to develop an analytics strategy and roadmap, which enabled their business units as well as the IT department to provide greater support for the use of analytics. Alex Lee Inc. was interested in finding out precisely how analytics would support their em