Case Study

Cadbury Adams

Cadbury Adams

Pages 2 Pages

SITUATION/PROBLEM: “Dollars going down the drain” Water is a key ingredient in the manufacturing process at Cadbury Adams, a leading producer of top brands of chewing gum and confections. Their water treatment equipment, responsible for 200,000 gallons of water per day, was highly inefficient and wasting both water and salt. Not only was Cadbury Adams losing money, they were compromising their entire operation. Cadbury Adam’s unique situa

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