By revamping training + improving morning service, Wendy’s earns a seat at the breakfast table
By revamping training + improving morning service, Wendy’s earns a seat at the breakfast table
1 Pages© 2021 Service Management Group | All rights reserved | Do not share or duplicate confidential content, in whole or part, without written consent Kansas City: +1 800 764 0439 | London: +44 (0)20 3463 0700 | Tokyo: +81 (0)3 6432 0871 | smg.com | Connect with us SMG Top Partnership Insight: Wendy’s This Top Partnership Insight was awarded to Wendy’s in 2021 Situation After more than a year of piloting their new breakfast menu at select locations, Wendy’s was gearing up for a nationwide rollout in March 2020—coinciding with the onset of the COVID-19 pandemic. To help manage the operational complexity of a new daypart amid unprecedented circumstances, the QSR brand worked with their SMG team to add breakfast questions to the CX survey, create a breakfast-specific repo
