“It’s helping us grow our business.” SUCCESS STORY Building Outbound Process with SalesIntel We interviewed Demetris Ioannou, Sales Director at XPEDIANT DIGITAL, to learn about their experience using SalesIntel and the impact it had on their sales and marketing eorts. Building an Outbound Process Working in a big-ticket low-volum space, XPEDIANT has traditionally relied on organic growth through inbound channels and relationships to find and engage new clients. “The pharmaceutical space is not that big. There aren’t a ton of companies, but each one of those companies is very large,” Ioannou said. And while such an approach proved eective, they weren’t satisfied with the rate of growth. They wanted to reach out to more prospects through a proactive outbound channel. And j

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