Case Study

Building Audience Growth for Korean eCommerce App

Building Audience Growth for Korean eCommerce App

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A leading Korean advertising agency approached Taptica to help drive new users for one of their top partners. The client is the developer behind one of biggest mobile shopping markets in Korea, with nearly 50 million users across the country. Building Audience Growth for Korean eCommerce App Objectives The developer sought to drive new purchasing users for their mobile app, focusing on Korea exclusively. With a number of stringent targets for audience growth and engagement, the team focused their critical outcomes around KPIs like purchase rates and cost per purchase Our client is very happy with Taptica’s mobile campaigns. For an app that already has between 10 and 50 million active users, we’re thoroughly impressed with the scale of acquisition and purchase rate their team has

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