Case Study

Building a Sales & Marketing Engine Using SalesIntel

Building a Sales & Marketing Engine Using SalesIntel

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“I know a very relevant, very important fact to make the decision was human verification. That was the two main points of decision for SalesIntel instead of ZoomInfo.” SUCCESS STORY Building a Sales & Marketing Engine Using SalesIntel We interviewed Fabiana Castro, North America Head of Marketing at E-Core, to learn about their journey with SalesIntel and how it’s impacted their sales and marketing eorts. The Challenge Headquartered in Brazil, E-Core entered the US market over a decade ago but never proactively chased new accounts and opportunities. They primarily relied on existing networks and recommendations to generate new business. Their strategy changed a couple of years ago when they chose to shift gears and invest heavily in marketing and sales to build bran

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