Build.com: Laying a strong foundation for international expansion CASE STUDY Location: Chico, California URL: www.build.com Industry: Home Improvement EXPANDED TO NEW MARKETPLACES ACCELERATED ONLINE GROWTH COMPANY OVERVIEW Build.com is an Internet Retailer Top 100 company and the largest home improvement retailer without a brick-and-mortar store. The company provides shoppers with a unique online shopping experience by assisting them with home improvement projects and offering a network of specialized websites that focus on a specific category of home improvement. Build.com offers over 700,000 brand-name products in categories including plumbing, lighting, heating and cooling, door hardware and more. CHALLENGE A few years into its operation, Build.com launched several niche

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