Brandblazers winner Pizza Hut scores big with Yahoo Sports July 3, 2018 Setting up to score big American football's biggest game day is also the biggest pizza ordering day of the year. Pizza Hut recognized a massive opportunity to align itself with the Big Game, but also knew that while this sporting event is the highest viewed in the U.S., it historically o?ers the lowest digital engagement. As a leading pizza restaurant chain, Pizza Hut has continued to innovate and ?nd new ways to put its customers ?rst. This includes making it easy to order pizza online and via mobile app and web. To boost engagement on game day, Pizza Hut partnered with Oath to think through new ways to surprise and delight football fans online and on their mobile devices.The secret sauce In an e?ort to associate Pizz

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