Case Study

Brand Launch And Positioning

Brand Launch And Positioning

© Copyright 2014 TopRight ® , LLC. All Rights Reserved www.toprightpartners.com CORNER THE MARKET CASE STUDY: Brand Launch and Positioning Background Challenges Approach Result Ingenuity Health, a newly formed behavioral health services division of Ameritox, Ltd, focuses on the monitoring of drug usage and adherence in the severely mentally ill market. With the backing of Ameritox, the nation’s leader in medication monitoring, offering l

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