Case Study
Branch Creative Network and Netbase Help Ford Get Muddy for Women’s Health
CUSTOMER: Branch Creative Network At a Glance As new sponsors of the Dirty Girl Mud Run, Ford saw an opportunity to engage a fresh audience through future events. As they planned a campaign to take them through until next year’s runs, Ford needed to nail down the specific content that would best resonate with this key demographic. They turned to agencies Branch Creative Network and Jackson Dawson, who used NetBase to pinpoint the creative