Boosting High-Quality Inquiry Volume: The Use of Targeted Display to Lift Cross-Channel Inquiry Generation Efforts
Boosting High-Quality Inquiry Volume: The Use of Targeted Display to Lift Cross-Channel Inquiry Generation Efforts
2 PagesSparkroom.com / 877.423.1366 / Sales@Sparkroom.com 9/2015 CASE STUDY Boosting High-Quality Inquiry Volume The Use of Targeted Display to Lift Cross-Channel Inquiry Generation Efforts BA CKGROUND A regional higher education institution wanted to boost their enrollment numbers without the typical waste that comes from an overall increase in an inquiry generation budget. CHALLENGE Sparkroom was challenged with developing a customized, t
