Case Study

Beverage - Diet Dr Pepper

Beverage - Diet Dr Pepper

Pages 1 Pages

OBJECTIVE The goals of the program, developed for IN Marketing on behalf of Diet Dr Pepper, were to: Promote sales through coupon distribution. Generate awareness and buzz about Diet Dr. Pepper to in?uence consumers’ future purchasing decisions SOLUTION Reve Marketing provided an enhanced social couponing solution to through social channels: coupon without sharing. such as $5.00 Walmart e-gift cards upon submitting proof of purc

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