Customer Snapshot BetterWorks Aligns Cross-Functional Teams within BMW Industry Automotive Size 10,000+ employees • Cross-functional teams and goals weren’t aligned • Communication surrounding goals occurred infrequently • No way to document visible top priorities and measure progress 1 hello@betterworks.com About Business Challenges Why BetterWorks BMW Group Technology USA identifies new technologies and trends relevant to BMW and incorporates them into new products as quickly as possible. Concentrating on sustainability and digitalization, the team works to ensure that BMW remains at the forefront of global trends and technology, including future mobility concepts, smart grid and smart home, battery technology and powertrain topics, as well as sensor technologies, Bi

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